Aveluna Industrial Design Studio

NYK accessory brand design

PRODUCT
DESIGN

City bags & backpacks for emerging accessories brand.

Creative direction.
Product design.
Manufacturing supervision.

concept

The idea was to create simple forms that call to a positive emotional response.
Backpack that could be used as a mood status or mood changer for those who got stuck at the dark side.

POLYNESIA

Summer 2020 collection.
The year that restricted our physical freedom but stimulated dreams about hot sun and deep blue sea.

PACKAGING

Simple, with light ethnic touch.
Reused paper and water ink.

NYK accessory brand design